Reviewed · RHINE FALLS & STEIN AM RHEIN
From Zurich: Rhine Falls, Chocolate and cheese factory (KTZ373)
Three stops, one mighty waterfall. This Zurich day trip strings together the drama of Rhine Falls with an interactive Swiss chocolate stop and a classic cheese factory visit, plus an easy look at Appenzell.
I love that the Rhine Falls portion gives you real time on the viewpoints, and I like the optional boat cruise under the falls for a closer look at the spray. The trade-off is straightforward: you spend a lot of the day on the road, and the chocolate/cheese parts are mostly self-paced rather than a long, narrated tour.
Key highlights worth planning around
- 2.5 hours at Rhine Falls means you’re not rushed off the viewpoints
- Boat cruise upgrade can put you right in the mist (extra cost on the spot)
- Chocolarium is interactive and includes chocolate tastings
- Cheese factory visit focuses on aging and process rather than live production
- Appenzell is short free time, and Sunday means shops may be closed
- Max 27 people keeps the day from feeling like cattle herding
In This Review
- How the Full-Day Schedule Works From Zurich (and what it means for you)
- Rhine Falls: Viewpoints, Mist, and the Optional Boat Cruise Upgrade
- Chocolarium in Flawil: Munz and Minor Chocolate, Tastings, and a Factory-World Feel
- Appenzeller Schaukaserei Cheese Factory: Aging Cellars and Tastings (Not Live Cooking)
- Appenzell Free Time: Short, Scenic, and Sunday Stores Might Be Closed
- Price and Value: Is $154.17 Worth It?
- Meeting Point Reality Check: How to Find the Van at Ausstellungsstrasse 5
- Who Should Book This Tour (and Who Might Be Happier Elsewhere)
- Should You Book Keytours KTZ373?
- FAQ
- FAQ
- How long is the tour from Zurich?
- How much time will I spend at Rhine Falls?
- How long is the Chocolarium stop?
- How long is the Appenzeller Schaukaserei cheese factory visit?
- Is lunch included?
- Is the boat cruise under the falls included?
- What does the price include?
- What’s included in Appenzell?
- What language is the tour?
- Where do I meet the tour and where does it end?
How the Full-Day Schedule Works From Zurich (and what it means for you)

This is a long day that tries to cover three Swiss-food icons and one of the country’s biggest natural showpieces. The rhythm is simple: you leave Zurich for Rhine Falls in the morning, then come back to Zurich before heading out again for the Chocolarium and the Appenzeller cheese stop.
The timing matters. Expect about 45 minutes from Zurich to Rhine Falls, then about 1 hour 20 minutes later to reach the Chocolarium in Flawil, then roughly 30 minutes to the cheese factory, and about 20 minutes into Appenzell. The return to Zurich takes about 1 hour 15 minutes. In real life, that means your best memories will come from where you spend time on-site, and your patience will be tested most on the drives.
Good news: the day is structured enough that you’re not stuck rushing from one counter to the next. You get 2.5 hours at Rhine Falls, plus a full hour at the Chocolarium and about 30 minutes for the cheese factory.
One more practical note: the tour is run by a driver guide in English, and it’s designed for small groups (up to 27 people). Also, the day uses a mobile ticket, and it starts/ends at Ausstellungsstrasse 5, 8005 Zürich.
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Rhine Falls: Viewpoints, Mist, and the Optional Boat Cruise Upgrade

Rhine Falls is the headline for a reason. After the ride from Zurich, you get 2.5 hours there, which is a gift. You can walk at a comfortable pace, hit more than one viewpoint, and actually absorb the sound and spray.
Here’s how to think about the visit: Rhine Falls isn’t a quick photo stop. The power is what makes it special. Once you’re on the platforms, the mist is part of the experience, so dress accordingly. If you plan to wear light layers, you’ll be glad you did.
Now, the big decision: the tour offers an optional boat cruise so you get closer to the cascading waters. It’s not included, but it can be upgraded on the spot (the extra cost is listed as 3 or 10 CHF, depending on the option). If you want that close-up, this is the moment to say yes. More than one person has called this upgrade the best part because it transforms Rhine Falls from something you watch to something you feel.
Also, don’t expect the rest of the day to compete with the falls. The later food stops are fun, but Rhine Falls sets the bar high.
Chocolarium in Flawil: Munz and Minor Chocolate, Tastings, and a Factory-World Feel
After Rhine Falls, you start the afternoon by driving about 1 hour 20 minutes to the Chocolarium – die Glücksfabrik von Munz und Minor in Flawil. You’ll have about 1 hour here, and the focus is on how Swiss chocolate gets made, plus a strong emphasis on tasting.
What I like about this stop for most people is that it doesn’t feel like a museum of glass cases. The Chocolarium is described as interactive, with exhibits and hands-on elements, and it includes chocolate tastings. That’s the kind of format that works well even if you’re not a hardcore food geek.
That said, expectations can vary. Some people love the playful, kid-friendly vibe; others feel it leans too “storybook.” If you’re hoping for a strict, adult-only behind-the-scenes explanation of every step in a production line, you might find the tone a bit corny. You’ll still learn plenty from the exhibits, but it’s not the same feel as a serious factory audit.
Practical tip: use your hour like this. Start by looking at the exhibits first, then save tasting for when you’ve seen enough that you can connect flavors to the process. It makes the samples more meaningful and less random.
Appenzeller Schaukaserei Cheese Factory: Aging Cellars and Tastings (Not Live Cooking)

Next comes the cheese factory: Appenzeller Schaukaserei in Appenzell territory. You spend about 30 minutes here, and the visit is built around the long-standing tradition of making Appenzeller cheese—especially the aging part.
This is important: for cheese, the actual production cycle is spread out over time. The experience you’ll get is a tour of the process and the aging cellars, plus samplings at different stages. The tour information makes clear that guests are not meant to go into the production areas for safety/hygiene reasons, so you’re not signing up to watch active manufacturing happen in real time.
From a value standpoint, this matters because it changes what you should expect. If you want to see milk vats churning every minute, you may feel a bit under-satisfied. But if you enjoy learning how aging changes flavor—and you like tasting—the cheese experience can be surprisingly enjoyable in a short time.
You should also plan for “quick and focused.” The time here is short. That’s why the tastings are a big deal. Even if you don’t get a minute-by-minute narration in the production rooms, you can still leave with a strong sense of how Appenzeller develops.
Also, some people have found the cheese experience uses QR codes and a tasting box, which can take a second to figure out on the fly. If you’re the type who likes to read instructions slowly, give yourself a mental note: speed matters here.
Appenzell Free Time: Short, Scenic, and Sunday Stores Might Be Closed

After the cheese stop, you drive about 20 minutes to Appenzell for about 1 hour of free time. This is not a shopping expedition. It’s a picture-and-stroll stop.
Appenzell itself is known for its charming village center: colorful buildings, timber-framed houses, and that classic Swiss “quiet village” feel where cowbells can be heard in the valley. With only an hour, you’ll do best if you treat this as a chance to walk a bit, look closely at architecture, and pick up a snack if you happen to find a place open.
Here’s the key consideration: shops are close on Sunday. The tour explicitly notes this, and it also points out that you can still take beautiful pictures. So if your day lands on a Sunday, your mindset should be “photos and ambiance” rather than “browse and buy.”
If you travel on a weekday, you might find more open options, but the only firm schedule you’re guaranteed is that the free time is short.
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Price and Value: Is $154.17 Worth It?

At $154.17 per person, this sits in the “value if you want multiple stops” category. The big reason is what’s included.
You’re paying for:
- Rhine Falls admission
- Chocolarium admission
- Appenzeller Schaukaserei admission
- a driver guide
- and the structured time in Swiss countryside regions you wouldn’t easily stitch together on your own in one day
- plus free time in Appenzell
Lunch is not included, so budget at least a snack plan. Some people also add the Rhine Falls boat cruise upgrade on the spot, which adds a bit more cost.
Where the value can feel uneven is when your priorities don’t match the day’s format. If your dream is a deep, guided food-production walkthrough—minute-by-minute, with full narration inside the factories—this tour may feel more “entry ticket + exhibits + tasting” than “expert-guided culinary masterclass.” On the other hand, if you want a solid sampling day with standout highlights (especially Rhine Falls), the included admissions help justify the price.
Meeting Point Reality Check: How to Find the Van at Ausstellungsstrasse 5

One of the most common frustrations with any small-group van tour is simply finding the right vehicle when you arrive. This one gives you a clear plan, which you should follow.
You start at Ausstellungsstrasse 5, 8005 Zürich, and the operator asks you to look for a white vehicle with written Swiss Tour and KeyTours on it. There isn’t an office you’ll go to; you show your reservation directly to the driver.
If the meeting area has lots of buses, go early. Give yourself time to spot the correct van rather than sprinting once everyone is already boarded. A one-minute mistake here can create a messy start, and this tour is long enough that a slow start can throw off your whole day.
Who Should Book This Tour (and Who Might Be Happier Elsewhere)

This tour is a good fit if you like:
- Big natural sights paired with Swiss food stops in one day
- a schedule that gives you enough time at Rhine Falls to really look around
- the idea of tastings (chocolate and cheese) rather than heavy lectures
- traveling with a small group (max 27) where the day feels manageable
It’s also worth it if you’re curious about Swiss food brands and want a “taste the story” format.
You might want to consider another option if:
- you expect to see live cheese or chocolate production in operation
- you really want long, detailed guided tours inside each facility
- you dislike driving days and want fewer transfers and less time on the road
- you’re traveling on a Sunday and you mainly want shopping in Appenzell (shops close, and your time there is still only about an hour)
Should You Book Keytours KTZ373?

If Rhine Falls is high on your list, I’d say this is a strong choice. The combination of 2.5 hours at the falls plus the option to upgrade to a boat cruise is the kind of payoff that can justify the long day. Add in the Chocolarium tastings and the Appenzeller tasting-focused cheese visit, and you get a memorable Swiss sampler without needing to coordinate everything yourself.
Book it if you want one day that feels like “Swiss icons, condensed.” Skip it if your #1 goal is deep, guided production tours or you’re hoping Appenzell will be a real shopping window on a Sunday.
FAQ
FAQ
How long is the tour from Zurich?
The tour runs about 10 hours total.
How much time will I spend at Rhine Falls?
You’ll spend about 2.5 hours at Rhine Falls.
How long is the Chocolarium stop?
The Chocolarium visit is about 1 hour.
How long is the Appenzeller Schaukaserei cheese factory visit?
You’ll have about 30 minutes at the cheese factory.
Is lunch included?
No. Lunch is not included.
Is the boat cruise under the falls included?
No. The boat cruise is an optional upgrade available on the spot.
What does the price include?
Entry tickets are included for Rhine Falls, the Chocolarium, and Appenzeller Schaukaserei, plus a driver guide.
What’s included in Appenzell?
You get about 1 hour of free time in Appenzell, with time for pictures and a stroll.
What language is the tour?
It’s offered in English.
Where do I meet the tour and where does it end?
You meet at Ausstellungsstrasse 5, 8005 Zürich, Switzerland, and the tour ends back at the same meeting point.
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